9 January 2017 Leave a comment
2,500 years ago, Aristotle had it right. There are several ways to make a point and move opinion. At one end of the list is reason. At the other end is passion. And this has been how it has been all this time.
Reason tries to get at the truth, because truth like justice should be the best of all conclusions. To get there, the reasoner puts together all the available facts, the evidence. He then presents these facts that anyone can see for themselves in an order that shows how one fact leads to the next and finally gets us to the truth of the point. However, this process takes time, even a lot of time. We have to sort through all these details to get to a point which, if it’s true, ought to seem right on its own. This is where passion comes in.
Passion tries to get at our feelings, because as good and fair people, our feelings should tell us what’s right and what’s wrong. To get there, the empassioner tries to determine what our strongest feelings are. He then lines up his point with those feelings. That point then looks like what is right because it feels right. However, this process does not show anything about how good the point is; it simply ties the point to our feelings about things. That conclusion we blindly take on faith, and faith is good for what is beyond human knowledge. Most of what we make decisions on however is not beyond our knowledge. So, there needs to be another way.
We need something between the pointy-heads’ information-overload and the snake oil salesmen’s slick talk. There is something. In the middle of the making-a-point list is the voice of authority. When we go to a friend we trust, we are going to a voice of authority. When we go to a butcher or grocer who sells good products, we are going to a voice of authority. When we go to a licensed doctor or pharmacist, we are going to a voice of authority. In each case, we go to these people in good faith, knowing about their history or their credentials, and we accept what they say as right. However, authority is power, and it can be misused to deceive or mislead us. There needs to be some way to tell if a voice of authority is really trustworthy.
There are two keys to deciding if a source of advice, a provider of services or a seller of products is deserving: having a good track record and showing little or no benefit to himself.
If the authority has a proven track record, he is more trust worthy. If we’ve done business with him before and the outcome has been good, that’s a good track record. If he has the regular legal certificate or license, and puts it out where we can see it, that’s a good track record. If he’s been around a long time and not received bad reports in the past, that’s a good track record.
If the authority shows little or no benefit to himself in our decision, he is more trust worthy. If the authority offers to share the sources of his information, that shows little or no benefit to himself. If the authority offers ideas on both sides of a question, that shows little or no benefit to himself. On the other hand, if the voice of authority asks us to join him, that shows some benefit to himself. If the authority tell us what we should do, that shows more benefit to himself.
If the supposed authority talks a lot about why we should believe him, we should doubt him. If the supposed authority talks a lot about us rather than someone or something that is neither us nor himself, he may be trying to play on our feelings. If the supposed authority buries us in an avalanche of details, he may be trying to hide something under all that manure.
The voice of authority should sound calm and clear. If it is not, it may be pulling the wool over our eyes or firing us up to do what he wants. An ethical authority tries to help us figure out for ourselves what’s best, because an ethical authority trusts that we can.